Table of Contents
前言
過年後的後遺症 + 三月沒假期帶來的後果：有很多關於職場無聊的討論。我的朋友對我訴苦說他對他的項目感到厭倦，因為他已經在同一個利基市場創造了多年的內容（簡單說就是重複了一樣的工作內容）。他很感激他所做的工作，但這種千篇一律的工作讓他覺得自己一直生活在自動駕駛狀態。這時，有些人的想法會覺得這樣孰能輕巧不好嗎？其實也沒錯，可以省下植髮的錢。
但是因人而異，因為有些人是喜歡工作上有很多挑戰，每天處理不一樣的內容，這樣感覺很靈活，也會面對未知的挑戰。我以前也有過這種感覺，你可能也有，我想我們可能並不孤單。所以我問過朋友們，當他們處於靈感的低谷時，他們會怎麼做，結果發現每個人都有想法。因為每個人都經歷過，我也記錄下來，假如你正在面對工作靈感谷底，今天就來討論 如何避免工作靈感谷底 。
工具靈感谷底 怎麼辦？
直接與終端用戶交談
你會感覺很容易與你工作的另一邊的人脫節。畢竟，你的大部分時間都花在你的任務上或與你的團隊交談。當你陷入日常工作中時，記住這些人是有幫助的。我通常會去Twitter、LinkedIn和Reddit，看看受眾在談論什麼。如果可能的話，調查品牌社區或其他團體是非常有幫助的。我也會給這個領域的領導者發短信，如果問對了問題，這些對話總是很有成效的。
插畫師和設計師Victoria Hovsepyan是另一個提倡使用社會傾聽和詢問客戶他們想知道什麼的人。你所做的任何事情都是為了讓最終用戶受益，而獲得他們的見解可能正是你所需要的靈感動力。
聚焦你的團隊和社區
你也可以從你的團隊中找到靈感。有時，這意味著與你通常不交談的同事進行頭腦思考運作（不同的觀點有很大的幫助），但根據你的角色，內部靈感可能會更直接一點。文案和內容經理瑪麗亞-韋斯特建議在你的營銷中突出一個團隊成員或客戶。瑪麗亞用這種策略來寫她的《崛起中的智者》系列，而丹妮拉-米洛舍斯卡在她的《巴斯特黑的酷面孔》系列中也是這樣做的。 有些營銷團隊也喜歡向內尋找創意，他們讓每個部門的團隊成員為他們的博客投稿，談論他們的生產力系統、應用程序的使用和專業技巧。有時，如果你處於低迷狀態，你只需要拉來一個新鮮的觀點。
投資於學習
走出你的舒適區可以重新激發你的活力，並在此過程中教你一兩件事。佩妮-亞當斯，一位寵物攝影師，在參加了一個為期三天的研討會後發現了靈感的迸發。她沒有因為這三天的離開而失去生產力，而是能夠回來時精神煥發，準備就緒。 如果你的工作開始感到平淡無奇，可以考慮參加一個課程，參加一個會議，或者學習一個相鄰的技能。這樣你能找到一個志同道合的專業人士的社區也可以讓你接觸到新的視角。無論你怎麼做，如果你走出了你的舒適區，你就不太可能陷入你的低迷。
花時間在一個完全不同的主題上
如果在同一個話題上嘗試新的角度並不奏效，那麼完全放棄你的利基市場怎麼樣？傑森-布拉德韋爾，Deltatre的集團營銷和傳播高級總監，轉向小說寫作，給他的想法以空間和時間來形成。閱讀一些有創意的東西可以幫助我的大腦放鬆，而不會完全關閉。如果你是一個任何類型的內容創造者，你可以在內容本身中使用這種策略。
這裡有有兩個想法。給它加點趣味性（比如科幻主題），或者從相反的角度思考（不應該做什麼或者為什麼有人會有相反的想法）。這不僅僅是跳出框框的思考，而是把框框關上，把它放進倉庫。
讓自己感到厭煩
有時你會厭煩每天都在做同一件事。這沒關係! 雖然你不能忽視手頭的任務，但你可以向缺乏刺激的情況靠攏。感覺沒有靈感並不總是你需要強迫自己去解決的，事實上，無聊可能對生產力有好處。
技術內容作家安東尼-加羅內發現，”無聊是產生偉大想法的溫床“，他通過散步來創造這種無聊（這絕對可以提高你的創造力）。同樣，Thisisgoodmarketing的創始人Manuel Weiss也推薦了《無所事事：在閒暇中尋找靈感》一書。
結語
只關注大目標（以及你離它們有多遠）會讓人喪失鬥志。為了幫助遏制未來的想法低迷，建立一個自動積極的方式。你可以和同事分享勝利，有助於每個人欣賞這個旅程。靈感是一個光譜，而不是一個開關。儘管我們努力，但靈感可能需要時間來恢復。我從這次對重燃創造力的探索中了解到，第一，靈感的低潮發生在每個人身上，第二，它們可能不會在一夜之間消失。希望這里分享的提示可以幫助你，如果你感到失落，這樣你可以參考上面的方法幫助你思考，還有一個辦法沒有分享在上面的，那就是轉型成 數位游牧 ， 假如你的工作允許，一定可以介紹工作靈感谷底
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